Storytelling Sprint.
Putting story to work.
You know what a compelling story sounds like. But you might not understand how to craft one. You know what story you want to tell, you just don’t know how to tell it.
It's a chicken and egg problem. So, how do you crack it?
We developed the Storytelling Sprint because we believe the smallest ideas can be turned into the biggest stories. Because we know the process of storytelling can be made repeatable. And we can show you how to put story to work way beyond the workshop.
So what are you waiting for?
Check out our brochure to find out more about how we can put story to work for you.
The workshop.
Storytelling Sprint breaks storytelling down into four small cycles (or sprints). In the first half of the workshop, the Discover and Define phases, show you how to explore the full space around your ideas. In the second half of the workshop, you'll move to the Design and Refine phases, which focus on crafting a story which is as persuasive as possible.
Because your biggest moments are made for your biggest stories.
What's each phase for?
Discover
In the Discover phase, you will build knowledge of your audience, and start to map out what they care about. By empathizing with your audience, you move beyond designing a story around what’s on your mind, and start to design it to also consider what’s on their mind.
Define
In the Define phase, you will start to grasp your core idea and its component parts. By working to make your core idea as big as possible, and defining where you want to move your audience from and where you want to move them to, you explore how to best make your story stick.
Design
In the Design phase, you will assemble your story so that it flows with maximum impact. Dramatic structure - opening gaps where an audience's
curiosity can take hold - plays a big part in how you approach this, but so does your choice of language. In this phase, we consider how to design for both.
Refine
In the Refine phase, you will tune your story to fit your tone, and your voice. By refining your story’s pitch so that it sounds authentically yours, you build a deeper emotional connection to your audience, helping you deliver a story with clarity and resonance.
Our clients
